Sponsorship Introduction

NTDTV Chinese New Year Spectacular

New Tang Dynasty’s Chinese New Year Spectacular, which uses the expression of Chinese classical dance, showcases the true traditional Chinese culture without any Communist Party Culture. Through background scenery, costumes, and choreography, the Chinese New Year Spectacular expresses pure truthfulness, pure compassion, and pure beauty. Regarding the aspect of music, for the first time it successfully combines western orchestral music instruments with traditional Chinese music instruments, and it expresses the joy of sound from heaven handed by Gods in a more perfect fashion, captures the true spirit of ancient Chinese divine culture. China’s history comes to life in this gorgeous performance that is entertaining, inspiring and uplifting. The content of all programs is expressed in both Chinese and English language.

This inspirational presentation includes pageantry featuring an outstanding international cast of over 100 classical Chinese dancers, vocalists and flawless musical performances. The show paints the story of an ancient Chinese culture and its 5000-year history of mankind’s quest for spirituality and goodness.

Chinese New Year has been the most important holiday in Asian culture for thousands of years and now NTDTV is sharing this celebration with the whole world and through a unique sponsorship opportunity, is offering businesses a fantastic way to align themselves with an amazing cultural event and positively impact Chinese and Western markets.

One of the Top 10 Shows in America in 2006

Due to our unprecedented success at Radio City Music Hall in New York City in 2006, The Chinese New Year Spectacular was ranked # 7 on U.S. Billboard Magazine’s top 10 shows of the year’s first quarter.

Best Asian Culture Event

With a highly collaborative network of volunteers dedicated to creating a great show, our annual Chinese New Year Spectacular is the biggest Chinese cultural event held anywhere in the world, and the greatest opportunity for people of every background to experience the grandeur and pageantry of traditional Chinese culture.

It has unique opportunities to leverage our TV stations and its media partners for advertising and expert translation of your message into a highly targeted market. NTDTV will broadcast a four-hour special presentation of highlights from shows around the world to our 200 million potential viewers via satellite, 42 cable networks and Internet streaming video.

A Global Sensation

The response has been incredible. It has graced the stage of some of the world’s most prestigious theaters, including New York’s Radio City Music Hall, Los Angeles’s Kodak Theater, San Francisco's Opera House and Paris’ Le Palais des Congrès. Within a few short months, the troupe performed over 80 shows worldwide with more than 200,000 live audiences in 2007. This coming 2008 Chinese New Year Spectacular will bring joys and wonders to even more audiences in over 60 major cities worldwide.

A Cultural Renaissance

Today, Divine Performing Arts is reclaiming the long-lost treasures of China by presenting a series of traditional Chinese performances on the world stage. These world-class performances transport audiences to a land of beauty and enchantment, leaving them uplifted and inspired.

"I must say that the Chinese New Year Spectacular was an Inspirational display of athleticism, colour and sound."

--Bart Bacon, Regional Communications Manager DaimlerChrysler Canada


“It was absolutely wonderful. We thoroughly enjoyed it!”

--David Parker, Community Relations Rep. McDonald’s Restaurants of Canada


“Usually we hear about song and dance multiculturalism, but it's usually not very deep or very profound. But tonight was the most extraordinary cultural show I've ever seen or experienced about.”

--Cyril Dabydeen, Professor in English Literature, University of Ottawa

Marketing Opportunities for You

For the last four years, hundreds of sponsors have found NTDTV’s Spectacular to be a golden opportunity to reach out to the Asian and Western market and to demonstrate their commitment to culture, diversity, and understanding. NTDTV has a strong media network group: The Epoch Times, Sound of hope, YOUMAKER online streaming video and various online web sites.

Through our Chinese-language media partners and our Asian and western media sponsors, NTDTV’s Spectacular can enable your company to effectively penetrate the Asian and Western market through:

  • Fantastic on-sight exposure of company products or services to tens of thousands potential audience.
  • Your company advertisements in The Epoch Times both in Chinese and English newspapers reaching thousands or readers.
  • Building your company recognition in our Asian and Western media sponsors as part of our 4-month extensive campaign targeting hundreds of thousands in communities.
  •  Various customized National or Local sponsorship packages available for small businesses and up to large corporations to choose from.

For Sponsorship details, please contact Mr. Feng at sponsorship@ntdtv.com